DSarathy : On Inspirations, Learnings & Reflections

Two days back, I’ve blogged - For more traffic optimize the landing page. Are you looking for ways to optimize your landing page? Here you are, now follow the simple tips given below:

1. The landing page should have a crisp and clear message with a unambiguous action
2. Cluttering of the page with loads of information should be avoided.
3. The page should target specific, focused and minimal keywords (2 to 3 keywords are ideal for a page).
4. Ensure that the focused keywords are in sufficient density in the page. Use Keyword Density Analyzer[http://www.rankquest.com/tools/Keyword-Density-Analyzer.php] Tool from RankQuest[http://www.rankquest.com].
5. To validate your keywords focuses, using the above tool, get to know what are all the keywords your competition sites are focusing.
6. Avoid Advertisements in the landing page. All your efforts in bringing the traffic would go in vain because your advertiser would flick away your traffic easily.
7. Be focused in improving your organic search results for the focused keywords through directory submissions and link building exercise.

Though all the Search Engine Optimizer does exceedingly well regarding the point 1 to 6, the success is with people who consistently and persistently focus on the 7th point. The key to success here is in improving your ranking in organic search results.

DSarathy.

SEO Tags : Landing Page Optimization, Search Engine Optimization, AdWords Optimization, Landing Page

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