DSarathy : On Inspirations, Learnings & Reflections

Navneet has listed the Top 10 Must Have SEO Firefox Extentions. He has listed out RankQuest SEO Toolbar as follows :

RankQuest SEO Toolbar 3.9.1 - RankQuest SEO(Search Engine Optimization) Toolbar provides you quick access to more than 30 intuitive SEO tools. Alexa Rank and Page Rank provided by Alexa and Google respectively ensures the popularity of the site. Once you download and install the SEO Toolbar you are only one or two clicks away from carrying out most of your day to day SEO operations. available in Japanese, Italian, Polish, Spanish, Swedish, German, Dutch, French and Chinese languages.

Thansk to Navneet for pointing RankQuest SEO Toolbar in his blog.

DSarathy.

Steve Jobs through his recent keynote speech has announced iPod Touch, a device which is an iPhone with it’s latest updated feature set minus Phone capabilities.

The release of iPod Touch looks like a marketing ploy by Apple at a high level. However, hunch says that eventually Steve and his team are planning a different directions for iPod Touch & iPhone.
Let’s wait and watch.

DSarathy.

SEO Tags : iPod Touch, Steve Jobs, Apple

Robert Scoble through his recent blog Why Mahalo, TechMeme, and Facebook are going to kick Google’s butt in four years explains how the Mahalo, TechMeme and Facebook are going to be leading Google in providing contextual content to the end user.

Scoble, names this as Social Graph Based Search. It revolves around the trust based fabric built by TechMeme & Mahalo along with the Social Network from Facebook. Also he claims that it would be very difficult for Google to catchup with these new trends because of their size and their current business model.

It’s really an out-of-the-box thinking. Good job Scoble!

DSarathy.

SEO Tags : Scoble, TechMeme, Facebook, Mahalo, Google, Social Graph Based Search

Google & Yahoo has launched new websites which would server as a source for all click fraud and Ad traffic quality :

Google - Ad Traffic Quality Resource Center : http://www.google.com/adwords/adtrafficquality/index.html

Yahoo - The Traffic Quality Center : http://searchmarketing.yahoo.com/trafficquality/

I’m curious to know, how both timed it together??

DSarathy.

SEO Tags : Google, Yahoo, ClickFraud, Ad Traffic

What would be the next generation of Computers? - some what a common question to ask, but a challenging question to answer.
Alvaro Briceno was asking a similar question at LinkedIn.

Internet Mobile: what technologies will prevail and what technologies will vanish without trace in the next five and ten years?

My answer to Alvaro was that over a period of time, there would be a clear distinction between the Home Computers and the Personal Device we use. Where the former is designed towards performance and rich feature sets and the later towards mobility and online connectivity.

Here is what I had answered to Alvaro’s question :

As the cost of the computer hardware is getting cheaper everyday, along with the increase in the speed of the broadband connectivity, On Demand Softwares would be the order of the day (within a couple of years from now). So the installation of the softwares would get vanished.

Due to cool innovations, there would be a clear demarcation between the Home Computers and Personal Computers.

Where the Home Computers would be must more sophisticated in terms of efficiency and performance with a huge display, a virtual keyboard, with voice recognizing capabilities, and many more…

And the Personal Computers would get replaced by the future generation devices of iPhones, which is what Bill Gates refers as the Reality Acquisition Devices.

Many exciting experiences are ahead. Stay Tuned!

DSarathy.

SEO Tags : Next Generation of Computers, Reality Acquisition Devices

The seed of any achievement or abandonment is “Idea”. All it takes is the excitement which keeps the idea kicking initially. Based on this excitement, we tend to move on and as a result we end up forming some expectation. And it is from here it gets into two lanes. One leading towards achievement and the other orthogonally towards abandonment.

After the expectation phase, we land up into something called the mismatch in expectations. You have a choice, whether to get focussed on our idea and move on or getting frustrated. If you get frustrated, negative things gets filled into your thinking pattern. As a result, you tend to alienate from your idea, slowly your initial excitement fades away and slow land up in to abandonment.

To achieve the goal, you are expected to do a couple of things differently. When there are mismatches in expectations, keep focusing on your idea and goal and move on. As you get focussed, you become passionate in what you are doing. Passion is more than love. It is love with power. Once you are passionate, positive things gets filled into your thinking pattern. As a result, you become more confident and you walk on the roads of achievement.

As always, you have a choice here too.

DSarathy.

SEO Tags: Achievement, Abandonment

In Seoul Digital Forum, Eric Schmidt, CEO of Google was asked - ‘What is Web 3.0?’. Eric mentioned that the Web 2.0 was based on AJAX technologies at the bottom. However, the Web 3.0 would be aggregations of smaller applications. Also Eric defined that the smaller applications are those which can fast, highly customizable, can run on various devices (PC, Mobile etc.,).

View the video from YouTube.

DSarathy.

SEO Tags : Web 3.0, Eric Schmidt

Seth Godin in his blog post - The marine iguana, teaches an interesting lesson for Marketers from the marine iguanas.

The interesting lesson for marketers is this: if iguanas had had predators and competition while this was going on, they never would have survived. The barren nature of their marketplace gave them the time they needed to evolve (or as marketers with egos would say, “figure out”) a strategy that worked.

Too often, marketers are drawn to the hot market. The problem with the hot market is that if you don’t get it right quickly, you get crushed. Really big ideas tend to get perfected in the Siberian outposts, the little niches that get ignored (until they get really big). It takes a lot of confidence to walk into a hyper-competitive market with something new. Quieter markets may just give you the cover you need to work out what it’s going to take to make those marketers grow.

A good lesson in deed.

DSarathy.

SEO Tags : Seth Godin, Lesson for Marketers, Marine iguanas

Last Friday, the famous new channel, BBC has announced the launch of it’s Internet TV Service.

On Friday, the BBC launched its online television service iPlayer, which allows viewers to download programs from the previous seven days. BBC head Mark Thompson described the launch as big a milestone as the arrival of color TV. UK online TV services are forecast to “explode.”

A welcome move by BBC.

DSarathy.

SEO Tags : BBC, Internet TV Service

Sean through his blog - 40+ Firefox Add-ons for High Speed Blogging has nicely consolidated a list of 40+ Add-ons for Firefox Browser. He has also aptly grouped all of them in two four different categories - Blog Publishing, Uploading Photos and Media, Blog Tools, Blog Design, Customization and Development.

Good Job Sean!

DSarathy.

SEO Tags : Firefox Add-ons, RankQuest SEO Toolbar, High Speed Blogging